Webinar: Build Your Library’s Political Power

Libraries that are well connected to the community and local power structures are less likely to lose funding and are more likely to have the support of local politicians and win elections.

But how does a library take advantage of the local power structures and build political capital?

Patrick “PC” Sweeney will walk participants through some of the most commonly used political campaign and community organizing tactics that some of the largest and most successful Political Action Committees and Causes use to influence politicians and win elections. These tactics include creating and identifying strong audiences, understanding ladders of engagement, power mapping, and using social media to engage with public.

At the conclusion of webinar, participants will be able to:

• To build local audiences of potential supporters
• Get the public to take action for the library
• Understand the local power structure in the community
• Build Coalitions with local power agencies in the community.

Patrick "PC" Sweeney is the Political Director for EveryLibrary and you can find out more about his work at pcsweeney.com.