2014 Campaigns - Part II

EveryLibrary continues to build on our success in 2013 and the first half of 2014 in announcing three new campaigns we are backing on 2014 Election Days across the country.

Our work with these campaigns includes either training and coaching of library staff, trustees, and volunteers on planning and running effective Information Only campaigns, or working with the local Vote YES committees to plan and execute Get Out the Vote for their library.  We help put campaign best practices to work in both settings and provide a particular focus on showing off the staff to their community, tying the ballot measure to the strategic plan for the library, and bringing renewed attention to the local coalition approach for the library.  We focus on winning elections and building a new ecosystem of support for the library that is ready to grow starting the day after the Election.

i. Dewitt District Library (MI)
August 5th, 2014
.5 mil $646,000 levy for 15 years

Must pass - Defeated in 2013 for a new building plus operating. This is an Operating levy.
.4998 to .998 mils on the ballot
from $330k to $646k
ii. Kent District Library (MI)
August 5, 2014
1.28 mills for 10 years (new - replaces a .88 and ads .4)
$20.06 million

Must Pass - basic operations

Endorsed: YES for KDL Committee

iii. Northville District Library (MI)
.2 Millage Renewal (5 years) for $440,000 per annum
November 4, 2014

Endorsed: YES to NDL Committee Chair

The .2 mils is $440,000 in basic operating. It was first enacted in 2010 as a supplemental levy to back-fill a structural deficit caused by changes to the state’s funding formula and other roll-backs.